More than 2,500 credentialed media at the SEMA Show, the annual trade event is ideal for exhibitors that are making newsworthy announcements. Following is the official SEMA Show press conference schedule. Media are encouraged to attend all press conferences. To apply for media credentials, visit www.semashow.com/register. To apply for media credentials, visit www.semashow.com/register.
As of October 22, 2025:
Tuesday, November 4, 2025
| Time | Exhibiting Company | Location | Title |
|---|---|---|---|
| 7:30 AM – 8:50 AM | SEMA | Westgate Ballrooms | SEMA Show Kickoff Breakfast, Featuring Best New Products Announcement |
| 9:00 AM – 9:20 AM | TMI Products | Booth #24477 | TMI Products Scorched 1969 Mustang Widebody |
| 9:30 AM – 9:50 AM | Ringbrothers | Booth #23191 | Ringbrothers Debut |
| 10:00 AM – 10:20 AM | Toyota Motor North America | Booth #22200 | Toyota Motor North America – Walkaround with Rutledge Wood |
| 1970 – 01 – 01 10:40:00 | Carlyle Tools | South Hall Upper #SU02 | Carlyle Tools Announcement |
| 11:00 AM. – 11:20 AM | CTEK | Booth #23933 | CTEK Global Product Debuts |
| 11:30 AM – 11:50 AM | GENTEX | Booth #23889 | Car Unveils-Ringbrothers and Classic Car Studio |
| 12:00 PM – 12:20 PM | HOONIGAN | Silver Lot | Gymkhana 2025 Vehicle Debut |
| 12:30 PM – 12:50 PM | Ford | Booth #55037 | Maverick Ford Custom Garage Reveal |
| 1:00 PM – 1:20 PM | RealTruck | Booth #50033 | RealTruck Mattel Matchbox Collaboration & Reveal |
| 1:30 PM – 1:50 PM | SEMA | Booth #10168 | Battle of the Builders Top 40 Announcement |
| 2:00 PM – 2:20 PM | Dapper Lighting | Booth #23195 | Dapper Lighting Legends Unveiled: Drakon and Violent Take the Stage, OE7 Headlamp Premieres |
| 2:30 PM – 2:50 PM | Blazin Rodz | Booth #24401 | The Future of Blazin Rodz |
| 3:00 PM – 3:20 PM | Twisted Iron Performance Shop | Booth #24401 | Twisted Iron Performance Shop The Future of Hydrogen: 1961 Chevy Impala Debuts |
| 3:30 PM – 3:50 PM | Superformance Shelby Legendary Cars | Booth #23459 | Superformance Shelby Legendary Cars New Sports Car |
| 4:00 PM – 4:20 PM | ORACLE Lighting | Booth #57147 | A New Approach to Aftermarket LED Lighting |
Wednesday, November 5, 2025
| Time | Exhibiting Company | Location | Title |
|---|---|---|---|
| 9:00 AM – 9:20 AM | ClearPro | Booth #55219 | ClearPro Unveils Evolution with Next-Gen Products |
| 9:30 AM – 9:50 AM | asTech | Booth #32195 | asTech Next-Gen ADAS: New Tools Boost Performance, Profit |
| 10:00 AM – 10:20 AM | TOPDON USA | Booth #37177 | TOPDON New Product Introduction |
| 10:30 AM – 10:50 AM | Coker Tire | Booth #22691 | Coker Tire: Momentum |
| 11:00 AM – 11:20 AM | TERMINAX | Booth #52221 | TERMINAX Next-Gen Film Launch |
| 11:30 AM – 11:50 AM | SVG | Booth #12627 | SVG Car Wraps: Never Stop Innovating |
| 12:00 PM – 12:45 PM | Bisimoto Engineering | Booth #24401 | Bisimoto Engineering: Pushing Boundaries of EV & ICE Performance |
| 12:30 PM – 12:50 PM | Road Armor | Booth #57035 | |
| 1:00 PM – 1:20 PM | Motorcity Solutions | Booth #23487 | Motor City Solutions: Introduction of the XL-57 Corvette |
| 1:30 PM – 1:50 PM | Sonic Tools USA | Booth #39013 | Ratchet Up Your Productivity with Sonic Tools’ New Set |
| 2:30 PM – 2:50 PM | Baxter Performance | Booth #20557 | Baxter Performance: "Evac-U-Filter", Oil Filter Evacuation Adapter |
| 3:00 PM – 3:20 PM | SolarDe Film | Booth #51159 | SolarDe Film Chameleon Film Prime IR Launch |
| 3:30 PM – 3:50 PM | SEMA | Booth #10168 | Battle of the Builders Top 12 Announcement |
| 4:00 PM – 4:20 PM | SPARQ | Booth #10969 | Solving the Service Center vs. Driver Dilemma with SPARQ |
Thursday, November 6, 2025
| Time | Exhibiting Company | Location | Title |
|---|---|---|---|
| 9:00 AM – 9:20 AM | Torklift | Booth #57213 | Liftgate on 2025 Chevy Silverado |
| 12:00 PM – 12:20 PM | Pedal Commander | Booth #57095 | FT by Pedal Commander—New B2B Brand |
| 2:00 PM – 2:20 PM | Feynlab | Booth #61229 | Feynlab Expands with New Compounds & Polisher |
| 3:30 PM – 3:50 PM | SEMA | Booth #10168 | Battle of the Builders Top 4 Finalists Announcement |
Friday, November 7, 2025
| Time | Exhibiting Company | Location | Title |
|---|---|---|---|
| 11:00 AM – 11:20 AM | SEMA | Booth #10168 | Battle of the Builders Winner Announcement |


