WHERE POWERSPORTS MEETS
THE AFTERMARKET
SEMA puts your products directly in the path of the Powersports community's most influential trendsetters. Builders, dealers, and brands come to see what's next.
Your products get in front of the people who influence the market.
OWN THE SHOW.
OWN THE POWERSPORTS MARKET.
From UTVs and ATVs to motorcyles and performance gear, the 2026 SEMA Show is the ultimate launchpad for your brand. Connect with the builders, dealers, and die-hard riders who define the powersports lifestyle.
A MEGAPHONE FOR YOUR BRAND
Your booth is just the beginning. With thousands of content creators and media outlets on the floor, your launches go viral before the Show even ends.
Exhibiting at the SEMA Show gives your brand visibility, credibility, and influence that fuels sales all year long.
Unmatched Reach
Qualified Buyers
Media Dominance
THE EPICENTER OF ADVENTURE
The Powersports 2 & 4 wheel, street, EV and lifestyle section section of the SEMA Show is high-traffic and engineered for discovery. Your booth sits where buyers come to explore the newest machines, gear, and innovations.
BE PART OF THE MOVEMENT
When you exhibit at SEMA, you're not just renting space; you're joining a community that fights for the Right to Ride.
We protect land access and provide the research you need to stay competitive. Grow your brand while protecting your industry.
INDUSTRY ADVOCACY
Support for land access and rider rights
MARKET RESEARCH
Exclusive trend reports and data
YEAR-ROUND SUPPORT
Member resources and networking
Put your brand at the center of powersports innovation
READY TO EXHIBIT IN
2026?
Space is limited. Applications due March 27, 2026


