Plan early and save!
Priority Space Deadline
to lock in priority space
Rates & FeesAll prices in USD
SEMA/TIA Member*Save $15/sq. ft.
$25.95/ net sq. ft.
February 2 · Booth prices increase to $26.25
Non-member
$40.95/ net sq. ft.
February 2 · Booth prices increase to $41.25
Lock in today’s rate. From February 2, booth prices increase to $26.25 member · $41.25 non-member
Island Booths
add $4,500
to above rates
Peninsula Booths
add $1,500
to above rates
Corner Booths
add $750
to above rates
Minimum Size
100 net sq. ft.
(10’ × 10’)
*Not a SEMA member? Members save $15.00 / net sq. ft. on booth space. Contact the team today!
Join SEMA →01What’s Included?
Up to 500 lbs. of complimentary material handling for exhibitors with 800 sq. ft. or less.
Discounted carpet, padding, and visqueen for exhibitors with more than 450 sq. ft. (if ordered by October 1, 2027).
8-ft. drape backdrop (excluding island exhibits).
3-ft. side divider drapes for linear booths.
One complimentary New Product Showcase entry.
Official SEMA Show directory and mobile app listings.
All-access to SEMA Show Education sessions.
02Important Dates
- Jan 29Minimum 25% booth space deposit due
- Feb 1Priority Booth Space Deadline
- Feb 2Booth prices increase
- Mar 1SEMA Show Space Draw begins
- Mar 17SEMA Show Space Draw ends
- Mar 2450% booth space deposit due
- Apr 28Exhibitor registration opens
- Jun 2Third 25% payment plan installment due
- Aug 2Final payment deadline
03Payment Options
Your first payment is submitted with your exhibit space rental application.
Payment Option 1
Pay in full
Payment Option 2
Balance due by August 2, 2027
Payment Option 3
25% deposit submitted with exhibit space rental application
Then 25% by March 24, June 2, and August 2, 2027
Pay by credit card (1.5% administration fee), wire transfer ($25 bank processing fee) or check.
04How to Apply
- Step1
Visit the 2027 Official Exhibitor Services Portal.
Open now · Go to portal →
Returning? Use your previous purchase email.
New? Create a 2027 account in the Portal. - Step2
Complete Agreement
Fill out the Exhibit Space Rental Agreement (ESRA).
By Feb 1, 2027
- Step3
Select Booth
Choose your preferred booth size and product category.
- Step4
Submit Deposit
Finalize your application by submitting the required deposit.
25% deposit by Jan 29
Note: Applications are processed according to official space assignment policies and timelines. Once approved, you’ll receive confirmation and next steps.
Priority deadline February 1, 2027
Buy a BoothQuestions? Contact SupportNot a member? Join SEMA
