Show Features

The SEMA Show's most popular exhibit, the New Products Showcase, is the epicenter of innovation and a must-see destination for buyers, media, and content creators in search of the latest and most exciting products hitting the aftermarket. This year, the Showcase in South Hall will again boast thousands of new products, with scanning made possible through the SEMA Show mobile app – complete with product and mapping information connecting attendees to the exhibiting companies throughout the Show floor.

Experience the Edge of Innovation—where the most advanced technologies in EVs, future propulsion, automation, and smart manufacturing converge. Explore visionary vehicle builds, next-gen materials, and breakthrough systems redefining mobility. At the core is the FutureTech Live Education Stage, delivering high-impact microlearning sessions from leading tech minds. This is more than an exhibit—it's a launchpad for the future of automotive. It's fast. It's smart. It's the future—on full display.

SEMA Show vehicle builders will once again take center stage in the annual SEMA Battle of the Builders (BOTB) Presented by Mothers Polish. This exclusive competition showcases the craftsmanship and innovation of some of the world's most influential builders across Hot Rod/Hot Rod Truck, Sport Compact, Truck/Off-Road, Young Guns and the new Bike Builders Shootout class. While expert judges narrow the field, the builders themselves vote to determine the overall winner. Follow the competition throughout Show week at the BOTB stage in Central Hall.

The SEMA Show is renowned for the innovative parts and accessories displayed on Show vehicles representing every industry niche, from cars to trucks to powersports. Much more than rolling works of art, the feature vehicles offer an in-person look at the real-life applications of the aftermarket's latest and most exciting products. Located throughout the Las Vegas Convention Center, the displays act as extensions of Show booths, connecting attendees with exhibitors and product creators. The SEMA Show app allows attendees to scan participating vehicles for product information, exhibitor details and booth locations throughout the Show floor.

Visit the SEMA Show Collision Repair Stage in Booth #31147 where you can experience free hands-on welding and VR demos plus daily I-CAR, SCRS and OEM presentations. Top experts will be on hand to answer your questions on the collision-repair industry.

Each year, SEMA Central acts as a Show hub, showcasing interviews, content and connections from across the automotive aftermarket. This year, SEMA Central expands to offer Show participants a more immersive industry experience than ever before. Visit SEMA Central for top-tier vehicle builds and center-stage interviews with iconic personalities.

SEMA Business Members at the Show have exclusive access to the Member Lounge, which offers convenient and time-saving amenities to refuel and recharge during Show hours. This member-exclusive area includes complimentary business services, internet access, charging stations, and timesaving Grab'N'Go lunch for purchase. Members are also able to reserve meeting room space at no cost.* Looking to learn more about SEMA Business Membership? Swing by Member Central to discover how membership can help businesses be more successful.

*Complimentary meeting space is available in The SEMA Member Lounge exclusively to SEMA Business members only with the exception of non-exhibiting manufacturers (NEM) or companies otherwise qualified to exhibit at the SEMA Show.

Immerse yourself in the automotive lifestyle and culture in the SEMA Show Art Walk, where some of the automotive industry's premier artists will exhibit their latest creations. Executed in a variety of media, their work comprises a collection of pieces that will complement any home, office or workspace. Make a plan to go by, connect and pick up some great examples of automotive art!

Take home official SEMA Show and SEMA-branded apparel, hats, drinkware, collectibles and exclusive event merchandise from SEMA Gear stores conveniently located throughout the Las Vegas Convention Center. Whether you're searching for a souvenir or the latest SEMA apparel, stop by during Show week to shop exclusive merchandise available only at the event.

Make the Most of Your Time in Las Vegas. Looking for a great dinner, networking event, or weekend experience? Jampack helps you make the most of your time outside show hours.

Connect with fellow industry professionals while exploring some of Las Vegas' top dining and entertainment throughout SEMA Show week.